Digital Asset Management Software Companies Business

           Digital asset management (DAM) consists of management tasks and decisions surrounding the ingestion, annotation, cataloguing, storage, retrieval and distribution of digital assets. The Digital Marketing landscape continues to transform in the form of content marketing, big data, mobile marketing, and social media. All of this equates to an abundance of digital marketing assets – audio, video, images, documents, corporate communications, campaign assets, and more – which need to be effectively managed and distributed to various stakeholders – sales teams, employees, partners, customers, remote offices.Smaller Digital asset management  systems are easier to categorize as to content and usage since they normally operate in a particular operational context. This would hold true for systems attached to audio or video production systems.