The smartphone is personal yet social, physically social. Smartphones are handed over to share, maybe show, and to be used by someone other than the owner: taking pictures, showing a video, a website, etc. It is then when the 920’s design flaws start to show: “oh! something happened,” “oops, how do I get back,” “aarghh… I don’t know what I pressed,” “I don’t know whether I took the picture or not.” I too often hear this when I try to be social with my smartphone. I stopped asking strangers to take a picture of me with my family/friends a long while ago. That camera button in the 920 requires more than intuition to be used, that is, if the stranger didn’t first accidentally press the Bing Search or Back button when the 920 was being handed over.