They are absolutely brilliant for lead generation.
Almost all newspapers, trade journals and magazines have a classified ad
section. Have a look at the magazines you receive. People use classified ads
because they work. Build them into your marketing and advertising strategy and
watch what happens.
Here are the four basic secrets for writing lead generating classified ads:
1. Start with a short POWERFUL headline
Like any form of advertising you should always (and I mean always) start
your classified ad with a strong headline. Never, ever start with your company
name. Classified ads lend themselves to shorter headlines due to the
restrictions in space, but test longer headlines.
Use capitals, large fonts and bold to make the headline stand out from the
crowd.
2. Give people a reason to call now
Offer something FREE. It could be a FREE consultation, free no obligation
meeting, free estimate or free Special Report (my favourite).
3. Include your contact information
Telephone numbers work best. But whatever method(s) of contact you use tell
the reader what to do. For example: "Call now." "Write to me
at…" "Ring now for our free guide…" etc. This is known as your
'call to action.'
4. Use short sentences that make sense
Get to the point quickly. Keep your sentences short, and don't use unusual
words, abbreviations, acronyms, and punctuation marks.For posting a free adv we
will guide you to making a beautiful ads by opening the url allindiayellowpage.com.